Posts in Know How
10 Blog Post Ideas For Your New Website

Did you know that blogging is one of the best ways to improve your search engine rankings so you’ll appear higher on Google? Everyone poo poos on blogging, but it could be the one thing that truly helps you get in front of more people. I get it, I get it…you don’t think you have anything good to say that anyone would be interested in. Or you feel stupid talking on the internet when it feels like you’re just shouting into the void. But if even one person makes it to your blog, then it’s worth it if you ask me. So whenever you’re ready to pull up your big girl pants and share your expertise, here are 10 fresh ideas to help get you started on your new blog.

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My Top Tips For Writing Web Content

Obviously in my opinion, your visual brand is what makes the very first impression on your website and hooks your audience. But once they’ve decided to stay and look a little closer, your content is what’s going to keep them there. First off — what is website content? Your content is the meat of your site. It’s all the writing that tells people about you + your business. It’s the literal voice of your company, and it can be one of the hardest parts to nail down during the web design process. To help you get started on what can be a super daunting task, I’ve put together my top tips to help you write your website content and hopefully make the process a little less overwhelming. 

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How To Make a Logo Slider on Squarespace

One of the biggest jobs your website has is to build credibility for you. And there are lots of ways to do that, but social proof is a super powerful one. That means showing that other people have had a great experience using your product or working with you. Testimonials are one great way to do that (and you can see how I create a fancy-pants testimonials slideshow here), but another great way to do that is to display the logos of big companies you’ve worked with or been featured by. Why does this help build credibility? Well, because if those companies trusted you enough to work with you, then so can Suzie who found you on Instagram!

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Getting Started Freelancing

Every once in awhile an email floats into my inbox asking me about how to get started freelancing. “Where do you get your clients from? How do you price your services? What’s the most important skill you’ve learned?” All great questions and I love to answer them when I have the time. So, I thought I’d put together some of my thoughts and give you my (possibly unsolicited) advice on getting started as a freelancer.

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Crash Course: Squarespace Images Block

We as humans are visual people, so it makes sense that by adding images to your website you immediately make it more dynamic. But you don't have to just plop an image in and call it good. With the Squarespace image block there are 6 different layouts to choose from to add more creativity to your site. And they work the same no matter what template you're on! Watch the video for a crash course on the Squarespace images block or read below for a description of each layout style.

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7 Deadly Website Mistakes

Okay, maybe they're not exactly deadly. But these 7 common website mistakes can potentially make the difference between a visitor checking you out + taking action or peace-ing out because they don't connect with you. Keep reading below to find out what they are and correct them before you lose more customers.

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3 More Tools I Use To Run My Business

Last month I wrote a post about the 3 Tools I Use Every Day To Run My Business and I got so many responses letting me know how you were able to start streamlining your processes with these online services. I loved hearing your great feedback so much that today I'm sharing 3 more online tools that I use on a regular basis to help run my business smoothly. And you're in for a treat because these ones are all FREE! Let's dive in.

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3 Tools I Use Every Day to Run My Business

Running an online business is real hard, you guys. And when you're trying to go it alone and there are one billion + one tasks on your to-do list, it makes running your business even more of a challenge. Luckily there are tons of tools you can use to help you be more efficient, stay organized and hopefully keep a single shred of your sanity. This week I'm sharing 3 online tools that I love and use everyday to help run my business smoothly.

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How To Make a Testimonial Slider on Squarespace

We all know how important testimonials are for your website (and if you don't, then you totally should check out #3 in this article). Testimonials add social proof that you're as darn good as you're claiming to be, and they reassure your visitors that you're trustworthy. But displaying all those testimonials on your site can take up SO MUCH SPACE. People are probably getting carpal tunnel from scrolling for five years. So a great alternative is to set up your testimonials as a slideshow. That way users can browse through them much easier and it's nicer to look at with your eyeballs. 

Watch the video tutorial to see step by step how I make a testimonial slideshow in Squarespace or take a peek at the instructions below.

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